on 14 February, 2013
Last night (February 13) I sat through another Diageo master class on the art of blending and the importance of blended Scotch Whisky to the overall whisky and spirits market.
BrewDog Distilling Co: 'Whisky still focus despite portfolio growth'
31 October, 2019
BrewDog Distilling Company CEO David Gates joined Drinks International to discuss the new direction the company has taken with its spirits in 2019.
Brewdog appoints new spirits MD
06 November, 2018
Brewdog has appointed David Gates as managing director of Brewdog distilling after nearly 30 years working with Diageo.
Diageo restructures global marketing department
07 June, 2010
Diageo has announced changes to its global marketing department following a review of its structure.
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Comment
Ben Branson
Ben Branson: Why non-alcoholic pricing is right
The pricing structure of non-alcoholic spirits has a high level of elasticity - there’s already a broad spectrum of price points which consumers are trying to navigate.
